Jan
31
2019

ISPO Trend Report: Digital, individual, and sustainable: winter sports trends for 2019/2020

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Enthusiasm for winter sports remains unbroken. Demand for the right winter sports equipment is correspondingly high. The buying preferences of many amateur athletes have changed considerably in recent years: for example, consumers are increasingly interested in how sustainable their equipment is and what materials are used to produce it. In…

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Jan
30
2019

Faction had a great success topping podiums in Aspen over the weekend!

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Returning for the 18th year, X Games Aspen 2019 kicked off Thursday night. Athletes riding Factions skis performed in front of a crowd of 9,000 at Buttermilk Mountain in Aspen Snowmass, Colorado, alongside other top Ski, Snowboard, Snowmobile, Snow Bike and Moto athletes, with world-class musical performances and an interactive…

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Jan
30
2019

ISPO Trend Report: Digitalization accelerates individualization

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Individualized products are moving to the forefront, creating a broad range of new opportunities for the sporting goods industry in the process. This trend is all about “me, myself and I.” And that should be found in the product being purchased. Examples range from personally designed athletic shoes or skis…

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Jan
29
2019

Team GB extends Aldi partnership

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Team GB has today announced that it is extending its current partnership with Aldi by a further four years to 2025. Since the partnership began in 2015, Team GB have had a record summer, collecting 67 medals at Rio 2016 Olympic Games, and brought home a record five medals from…

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Jan
28
2019

ISPO Beijing celebrates successful anniversary

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More than 400 exhibitors representing 682 brands and approximately 30,000 trade visitors and key opinion leaders (KOLs) took part in ISPO Beijing and Alpitec China held at the China International Exhibition Center (CIEC) from January 16 to 19, 2019. This year, the most important sports trade fair in the Asia-Pacific…

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Jan
28
2019

Safety innovations from POC win prestigious ISPO awards

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POC, which has built a reputation on safety, innovation and design, has won esteemed ISPO awards for two of its freshly unveiled 2019/20 snow collection; an ISPO ‘Gold winner’ award for the POCito VPD air vest + TRAX POC edition, an integrated protection, alert and tracking system, that will allow…

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Jan
27
2019

EXTREME Facebook Movie Mission

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EXTREME is delighted to announce a new initiative to show weekly and daily action, adventure and lifestyle movies on demand at no cost on Facebook.com/EXTREME. As the founders of The Extreme Sports Channel, they have always been leaders in action and adventure sports entertainment. Currently they have some of the…

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Jan
26
2019

Protect Our Winters UK Urges Scotland to #GetRadical.

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Leading climate advocacy group, Protect Our Winters UK (POW), is campaigning for a more ambitious climate change commitment in response to the Scottish Government’s new 2018 climate legislation. Following the 2015 Paris Agreement, in which countries across the world agreed to combat climate change and intensify actions needed for a sustainable…

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Jan
25
2019

Swedish Textile Initiative for Climate Actions – aiming to create better industry conditions for the important work of reducing climate impact

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KappAhl, H&M and Peak Performance support the UN’s ”Fashion Industry Charter on Climate Action” – committing to reduce their climate impact by 30 per cent by 2030. To achieve key sustainability goals industry cooperation is needed. With the initiative "Swedish Textile Initiative for Climate Action" (STICA), Swedish apparel companies KappAhl,…

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Jan
24
2019

Hall B5 to bring skiing together under one roof

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The range of skiing activities has never been so expansive: Winter sports enthusiasts can choose from all sorts of innovative and traditional activities, including carving, freeskiing, ski touring and Alpine skiing. Each of these activities will be brought together in one special skiing hall at ISPO Munich (February 3–6, 2019).…

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