Jul
01
2019

The OutDoor by ISPO will take place for the first time in Munich.

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In line with consumers' modern understanding of outdoor, Europe's largest outdoor trade fair The OutDoor by ISPO will open up to new content and industries without losing sight of established themes. More than 1,000 exhibitor registrations will be shown in nine halls: The new concept is well received. We'll give…

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Jun
28
2019

Ski Club of Great Britain announces launch of biggest research survey ever

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MPA Creative is working closely with the Ski Club of Great Britain, the UK’s national club for all ski and snowboard enthusiasts, to produce their annual Consumer Research survey in association with SkiStar, the largest resort operator in Scandinavia. Additionally, Nielsen Sports, the world’s leading sports research and analysis company,…

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Jun
27
2019

SnowWorld Group Announce Rapid Growth in Earnings and Corporate Re-brand

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The rapidly expanding SnowWorld group of indoor snow centres has unveiled a new corporate identity whilst unveiling a 30% jump in its EBITDA figure (earnings before interest, tax, depreciation and amortization) for the first six months of this year. SnowWorld recently acquired SnowPlanet and the two SkiDomes run by the…

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Jun
26
2019

US Ski Association Warms Planned US Tariffs on Chinese-made Skiwear Will Hit US Skiers

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Additional 25 percent tariffs that the U.S. government plans to levy on winter sports products would be mainly passed on to U.S. consumers, Chris Steinkamp of the U.S. snow sports trade association Snowsports Industries America (SIA) told China’s Xinhua publication at the weekend. The US tariffs are being considered for…

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Jun
21
2019

Tomamu Tops Niseko For Most Foreign Workers in Japan

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A government report on the number of foreigners working in towns and cities across the country has seen a ski resort top the table for the first time. But it is not Japan’s most famous international resort of Niseko, but the village of Shimukappu in central Hokkaido, home to the…

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Jun
20
2019

New Zealand Ski Area Plans To Buy Neighbouring Area

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The Otago Daily Times reports that one of New Zealand’s best known ski areas is planning to buy Another of the country’s most popular resorts. Cardrona Alpine Resort is offering to buy Treble Cone, famous for having some of the most challenging terrain in the country, for $7 million. It…

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Jun
14
2019

SUFAG and the International Ski Federation (FIS) have renewed their partnership until 2023

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The French group MND—via its SUFAG brand, a major player in the cultural snowmaking market—has renewed its partnership with the International Ski Federation (FIS) making them the “Official Product Partner” for another four years. The signing took place on May 31 in Dubrovnik, Croatia during the FIS Calendar Conference. SUFAG…

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Jun
05
2019

Leading Chinese Ski Resort Group Blames US Trade War For “Substantial Doubt” In Its Future

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The Mountain China Resorts (Holding) Limited group, which publishes its results in Canadian Dollars, says its EBITDA Figures (earnings before interest, tax, depreciation and amortization - a measure of a company's operating performance) were down from $0.68 million compared to $1.22 million last year. “Major reason for the decrease in…

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Jun
04
2019

Juwai.com’s New Partnership with SnowOnly Will Bring Ski Properties to China’s 300 Million New Skiers

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Number-one Chinese portal for overseas real estate Juwai.com has signed a partnership with the independent ski property portal SnowOnly to bring thousands of for-sale real estate listings near world snow sports resorts to China’s 300 million new winter sports enthusiasts. The agreement with SnowOnly will see a specialist ski property…

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Jun
03
2019

Kitzbühel Tourism appoints Heaven Publicity

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Kitzbühel Tourism is delighted to announce that it has appointed lifestyle travel specialists Heaven Publicity to lead its UK PR activity. As the first external communications agency to be brought in by the Austrian regional tourist board, Heaven Publicity will work with the Kitzbühel team to capitalise on the British…

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