Mar
21
2019

The North Face Launches FUTURELIGHT™: The World’s Most Advanced Breathable-Waterproof Outerwear Technology

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ISPO 2019 sees The North Face unveil FUTURELIGHT™, a new breathable waterproof material set to revolutionize the future of technical fabrics. Developed using innovative Nanospinning technology and sustainable practices, it is the most advanced breathable-waterproof outerwear material available. “Right now, the expectation from a waterproof product is something loud, crunchy,…

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Mar
19
2019

Alterra Mountain Company Announces $181 Million In Capital Improvements Winter 2019/2020

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This year’s $181 million plan includes $32.3 million towards improved gondolas and lifts, a $27.1 million investment in innovation to offer customer-friendly technology, $8.3 million towards state-of-the-art snowmaking, $6.2 million dedicated to expanded dining experiences, $6.3 million in summer activity investments, and nearly $10 million in planning efforts to unlock…

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Mar
13
2019

UK Millennials will take and spend more on leisure trips during 2019 in spite of Brexit

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New research study Portrait of UK Travellers™ shows that Millennials will drive overall tourism growth for 2019 and have the most positive outlook on Brexit’s impact on travel Findings also reveal what influence children have on holiday decisions; which generation is most likely to travel overseas; and the impact of social media…

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Mar
10
2019

“Find Your WKD Side” at Snowboxx 2019

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WKD has announced that they will once again be sponsoring Snowboxx, Europe’s biggest snow festival. Back for a second year, as Official Partner, WKD will also be getting the festival’s legendary Après party started and bringing WKD blue to the mountains. After 6 sell-out years, Snowboxx will take place from…

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Mar
08
2019

Alterra Mountain Company announces $181 million in capital improvements

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This year’s $181 million plan includes $32.3 million towards improved gondolas and lifts, a $27.1 million investment in innovation to offer customer-friendly technology, $8.3 million towards state-of-the-art snowmaking, $6.2 million dedicated to expanded dining experiences, $6.3 million in summer activity investments, and nearly $10 million in planning efforts to unlock…

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Mar
06
2019

Faction Skis Celebrates Women’s Ski Champions With The X Series

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Faction, the disruptive ski and outdoor clothing brand, is celebrating International Women’s Day by telling the story behind their women’s range: The X Series. Uniquely, Faction’s design research determined that women don’t require softer skis made of cheaper materials; the choice of ski should be according to weight and ability,…

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Mar
05
2019

Ski Holidays Are Going Off Piste With The British Public

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Decathlon has found that 58% of Brits have never been on a ski holiday, with the main reasons for this being cited as lack of experience, lack of physical fitness and perceived expense - with surprisingly, 1 in 5 (22%) being put off by perceived expense, despite a number of…

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Mar
01
2019

Ski racer Henrik Kristoffersen changes eyewear brand – signing with Sweet Protection

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As the youngest male ski racer to ever win an Olympic medal, Henrik secured his spot amongst the elite alpinist skiers in the 2014 Olympics with a bronze medal in Slalom and has never looked back since. He has been a part of the Sweet Protection athlete team on helmets…

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Mar
01
2019

Crans-Montana awarded the Family Destination label for 2019-2021

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Different stakeholders within the resort of Crans-Montana, Switzerland, have worked together side by side in order to renew the ‘Family Destination’ label for 2019-2021. The renewal of this certification confirms Crans-Montana’s desire to guarantee and promote a particularly special welcome for families. The destination easily met the numerous conditions required…

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Feb
28
2019

Eco-Friendly, High Performance Ski Wax Launches With ‘5 Second Spray&Go’ Feature

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It promises to work better than existing ski wax and keep harmful chemicals off the slopes. And it’s ready to go in just 5 seconds. It’s called NanoWaXXX and it’s available to buy from today at NanoWaXXX.com. The new wax technology, worldwide patent pending, has been developed by a team…

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